Driscoll’s

Strategy

Branding

Packaging

Animation

Photography

Social Media

Stand Design

Communication

Web design

As a family-owned company, Driscoll’s has been growing berries for over 100 years. For the last 8 years we’ve been their creative agency, joining them on their journey to build on a European brand. In 2016, we helped Driscoll’s with their first international rebranding since their inception.

For the base of this new global brand, we delved deep into data and research to uncover the emotional reasons why people eat berries.

The whole brand is created around the concept that every Driscoll’s berry is a little piece of happiness, no matter the berry. Strawberries, blueberries, raspberries, blackberries – you name it. With Driscoll’s berries we want to start a movement for bringing people together to share Pure Joy!

Over the past few years we’ve supported Driscoll’s in every way you can imagine. From photoshoots to animation, stand design, internal newsletters and…well a lot more!

See more of our projects

HLO Foodvalley

Bronland 12H
6708 WH Wageningen

HLO Studio

Torenstraat 144C
2513 BW The Hague

Contact

+31 (0) 70 350 2853
wij@hlo.design

Contact

+31 (0) 70 350 2853
wij@hlo.design

HLO Studio

Torenstraat 144C
2513 BW The Hague

HLO Foodvalley

Bronland 12H
6708 WH Wageningen